When looking at media and its role
in our current presidential campaign. Edelman “Officials, interest groups, and
critics anticipates the interpretations of particular audiences, shaping their
acts and language so as to elicit a desired Response. The Audiences for news
are the ultimate interpreters, paying attention to some stories, ignoring most,
and fitting news account into a story plot that reflects their perspectives”
pg95. But how does this affect people running for president or just any politician
for that matter? Well here is how. The candidates have a campaign team on that
team they have a few different key important people that effect the medias
perspective and what the media portrays to it audience. There is the campaign manager
everything goes through this person first, then there is the person actually in
charge of the media releases, I highly doubt Trump is the one that is actually
using Twitter and Facebook, has someone doing it for him. So this means
anything we see no matter where it is at was designed for us specifically. It
almost makes one think how messed up our system could really be but we are so
blinded by the media that we have no way of telling the truth. Further evidence
to support this is when Edelman “For any Audience, then an account is an
interpretations of an interpretation” pg95. When I first read this I will be
honest is really messed with my mind. It made me start going all conspiracy theory
and that is never a good road to go down.
With how entwined most of America is with Social media the new like Fox
and MSNBC. They are only showing us things we already believe and support. It
is not allowing us to be fully educated on any one topic, but rather is only solidifying
our basis ideologies.
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